2018-06-19
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Moneytoday
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Jang Kyung-seok

Small investors, invest easily and rationally now

Mapo Biz Plaza Single Person Creative Enterprise Support Center Excellent Company Antock CEO Park Jae-joon

5 million people. This is the number of individual investors called so-called “ants” in the stock market. Ants, which account for half of Seoul's population, dream of being rich in stocks like Warren Buffett, or “super ants.”

 

Park Jae-joon (pictured), CEO of Antock (Antock), said, “There are fewer individual investors who invest healthily and scientifically through financial statement analysis than expected,” and said, “Most of them invest in rumors or 'don't ask, 'because financial and securities information is difficult because they are specialized. This often leads to (stock investment) accidents or damage,” he pointed out.


Antock is a compound word of ant (Ant) and stock (Stock), which symbolizes individual investors. It is a fintech startup that provides friendly financial content and corporate information to individual investors.

Antock's Robo-Advisory (Robo-Advisory) service analyzes financial and financial information that individual investors find difficult on their behalf. In particular, it supports users to easily understand and use it for investment by visually converting infographics and image forms. Even if you don't have much financial knowledge, you can easily tell the difference between superior companies and poor companies because investment information is easy to see. It's like a child understanding the story of a fairy tale with a picture book.

 

Antock has three major competitive advantages. First, it has the technology to secure the source data needed to provide financial information. Also, it is a module that evaluates obtained data based on a value investment algorithm and visually converts evaluation results.

Mr. Park said, “We are delivering these financial analysis engines to various organizations such as various securities firms, asset managers, banks, and economic broadcasters,” and said, “We have achieved 100 million won in sales in the first quarter of this year, and we will be able to achieve annual sales of 500 million to 1 billion won through B2B (business-to-business transactions) -centered solution delivery.”

 

... (short note)  

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